Located on a 3600 square meter area, Box is the first private start-up factory in Iran aimed at helping knowledge-based businesses. There are several offices in this start-up factory, as well as a co-working space, meeting rooms, and an IT event room. Studio Nim was responsible for art directing and visual identity for the factory between 2016 and 2018. In our designs we use the primary visual forms: circle, square and triangle. Considering the vast space of the Box, simple forms have been used to attract audiences.