‘Iran Job Fair’ is an event with two targets: presenting job opportunities to job seekers and recruiting them besides developing entrepreneurship brands. Since the beginning of this fair in 2017, Studio Nim’s team has been providing services such as art directing, designing visual brand identity, and brand consulting. The Fair’s visual brand identity was designed to be dynamic and flexible, which is applicable and suitable for each year. Annually, its identity is redesigned to reflect the Fair’s message.