Export Development and Technology Transfer Fund is a private financial institution for exporting knowledge-based products and transferring advanced technologies. It was established in 2016 with the aid of the Presidential Deputy of Science and Technology and the collaboration of some commercial and investment companies. This fund aims to develop financial services to export knowledge-based products alongside supplying required advanced inland technologies. These processes occur through observation, identification, and analysis of evolving technologies and world markets. They also present diverse and efficient financial services in several forms, including bonds, cooperation, and grants. Studio Nim has been designing visual identity and art direction for this institution since 2016. A significant thing about the designs is that they are trustworthy for Iranian companies and understandable for foreigners. On the other hand, the designs should present the fund’s services as inferred by audiences.